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In this book the concepts of [[SPIN]] selling are explained. An important concept in spin selling is [[The value equation]]

!SPIN selling
<<tiddler [[SPIN]]>>
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sales_public
created
Sun, 12 Jun 2011 19:34:06 GMT
creator
dirkjan
modified
Sun, 12 Jun 2011 19:34:06 GMT
modifier
dirkjan
tags
Book
creator
dirkjan