In [[The Personal MBA]] a //service // is defined to be one of the [[Twelve standard Forms of Value]] (Form of Value #2 of 12). Service can be specially valuable if the skills required to provide the service are hard to acquire.
!Key Points:
* A service is a form of value where you help and provide some type of benefit to someone, in exchange of a fee.
* Service-oriented business need you to:
** Provide a skill (either yourself or through employees) other people require but can’t or don’t want to do by themselves.
** Make sure that you are providing the service with consistent high quality.
** Attract and retain paying customers.
* Services can be very lucrative but hard to duplicate, because your time and energy is finite.
* It’s critical to charge enough to compensate the work put into it day after day.
!Questions for Consideration:
* Does delivering value as a service make sense for your business idea?
* If so, what do you need to plan for to make it successful?

Source: http://book.personalmba.com/service/
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mbi_public
created
Sat, 15 Jan 2011 18:08:47 GMT
creator
dirkjan
modified
Sat, 15 Jan 2011 18:08:47 GMT
modifier
dirkjan
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Term
The Personal MBA
creator
dirkjan