Monitory value represents the total cost savings or income enhancements that a customer accrues as a result of purchasing a product or a service. This is the most important value for business to business sales.
bag
marketing_public
created
Sun, 04 Dec 2011 19:07:33 GMT
creator
dirkjan
modified
Sun, 04 Dec 2011 19:07:33 GMT
modifier
dirkjan
tags
Term
The Strategy and Tactics of pricing
creator
dirkjan