* Economies of scale
* Economies of scope
* Low costs input factors
* Regulatory reasons
* Sales stabilization
* Income shifting
* Multi market competition
* Access to market knowledge
* Access to technology

Above all: Exploit a skill, intangible resource / capacity or at least temporary advantage

Bad reasons to expand are when the product is not doing well in the home country.

Listen to the session audio:
<<tiddler [[M21-S3a - Audio - Reasons for International Expansion]]>>
bag
mbi_public
created
Fri, 06 Jan 2012 13:43:00 GMT
creator
dirkjan
modified
Fri, 06 Jan 2012 13:43:00 GMT
modifier
dirkjan
tags
M21
Session
creator
dirkjan